Known as a strong communicator and a formidable negotiator, Lisa Cheponis does not rest until she achieves the best possible results for those she serves. From the beginning of your process through to your successful closing, Lisa thinks about you constantly and communicates with you continually, just as she communicates continually with the agents whose cooperation may dramatically affect your outcome. She builds rapport quickly with other agents, she stays in touch, and she navigates difficult conversations to your benefit. She is naturally kind and friendly— yet she can be tough as nails, when necessary, on your behalf.
Lisa's ability to price spot-on has led some to call her “The Pricing Master.” And what is the importance of pricing right, out of the gates, when you list your home for sale? It is vital. In fact, it can make all the difference in how long your home stays on the market (sitting on the market wastes time, costs money, lowers your perceived value in the market, and causes you unnecessary stress and frustration); it can make all the difference in whether you feel the need to do price reductions; and it can absolutely make all the difference in how high your home sells and how much you net at the closing table (Lisa has a long, consistent track record of selling her listings higher and faster than competing properties listed with others—even when Lisa has had challenging listings others said would “never sell”). For buyers, Lisa’s exceptional ability to evaluate price and market factors helps you buy right and win the day.
Lisa’s keen eye for staging, and her decades of staging homes valued into the many millions, is another major benefit to you. She has an impressive collection of dedicated staging items she is quick to bring to your home, should any detail that she can influence help make your property stand out in the market even a little bit better. She’s got the knowledge of what will make the difference, and what won’t matter. Even if you choose to hire a professional stager to fill your entire home with designer furnishings, Lisa will multiply the benefit of that stager’s work; it is the unique combination of Lisa’s astute market insights, plus her understanding of what will make an impact in the market, plus her eye for design, that gets you your best result. That combination is the secret weapon you want so your home presents as well as possible to buyers and brings the strongest offers, no matter the market conditions. Lisa is focused, every step of the way and from every angle, so that she boosts your home’s appeal and helps it sell as quickly and as high as possible. If you’re a buyer? Lisa’s vision can help you assess the potential of a home that doesn’t show well but that could, in fact, be your perfect fit, with just the right tweaks.
Whether selling or buying, Lisa guides you with market knowledge, negotiation chops, and honest advice on what it may take to achieve your goals. For sellers, listing your home for sale is a significant decision and a process you want to go smoothly and with great success, from the start through to closing. Lisa knows how to handle each crucial step of this important process to bring you the success you want and deserve. For buyers eager to find your dream home, Lisa knows the search is all about you— and she works for your best purchase price on the home you want. If an asking price is high, she’ll tell you and help you get that home at the right price, without overspending. If the asking price will create a competitive situation, you can count on her to guide you through any multiple offer situation with the best strategy and smarts at every turn, giving you the best shot at winning. (She loves navigating competitive situations to her clients’ advantage— and helping get you the win.) Buying or selling, LIsa guides you so that you keep the most money in your pocket and get the most favorable timing and terms, always with her focus on helping you get what matters most to you.
A graduate of Northwestern University, Lisa began her career in a demanding role in corporate America, at the Leo Burnett Company in Chicago (then named one of The 50 Best Companies to Work for in the World), where she negotiated major media buys across the country for blue-chip client, Procter & Gamble. (To this day, she loves negotiating the best possible price— and the win— for any client.) She then used her creative mind and applied her always high standards at Leo Burnett in marketing major brands with successful national and international ad campaigns, even leading the charge to help win an 84-million-dollar account for Burnett. Today, she keeps strong relationships with business owners, C-suite executives, and other successful, sophisticated clientele across the country and around the world.
Beyond her real estate work, Lisa is passionate about human potential and dynamic human experiences. She cares deeply about the arts and education, and she has served in leadership roles and on boards of directors for the benefit of both. A wine collector and a foodie who has an appreciation for the finer things in life, Lisa is also a down-to-earth tomboy at heart who cares more about human kindness than about material things, and who is never afraid to roll up her sleeves, do the tough work, get seriously tenacious, and take on any challenge for a good cause. She’s a former cross-country champ who values grit and tenacity; she skis, hikes, and snowshoes in the Rockies with her husband, friends, and family as often as she can. She has three successful daughters, all happily grown up and thriving. With all she does— personally and professionally— Lisa is devoted to the people in her life, always cheering them on with her whole heart.
Years of Experience
Licensed States
Expired or Canceled Listings
Happy Clients
Successful Grown Daughters
Oenophile/Skier Husband
Of Miles of Trails Hiked, Run, Skied, Snowshoed
When I think of The Best, I think of Lisa. Lisa is the kind of REALTOR® who makes things happen. She gets results. She has amazing passion and drive. She is a class act who has a genuine commitment to each client and always acts in their best interests—always. This is an all-too-rare combination, and yet it’s who she is, to the core. It’s also why she has such impressive sales results and a track record of consistent success. Of the hundreds of real estate sales professionals with whom I have worked in my career, Lisa is an absolute star. Work with her, and you’ll be fortunate—and happy.
— Lou Paratore, Director of Sales, Old Palm Golf Club
Ready to get what matters most to you in real estate? Helping you do so is Lisa’s true passion. With her expertise, tenacity, and devotion to your goals and dreams, you can experience the success you deserve. Reach out. Talk with Lisa. If it’s a good fit, you can be on your way to getting what matters most to you.